When the New York Rangers prepared to honour their legendary goaltender, Freya led the production of a comprehensive farewell—one that felt both grand and deeply personal. From an intimate welcome dinner and internal employee Q&A to partner meet-and-greets and media obligations, every detail was designed to reflect Henrik’s legacy with warmth, precision, and care.

Freya (For Madison Square Garden Company) and her team managed hospitality for all of Henrik’s guests throughout the ceremony and game, then delivered an exclusive post-game celebration to close the evening. Behind the scenes, private charter arrangements and full travel logistics were executed seamlessly—ensuring that every touchpoint ran effortlessly, allowing Henrik and his guests to remain fully present in the moment.

AREAS OF EXPERTISE
Multi-event coordination · VIP guest experience · Private travel logistics
Stakeholder management · Celebrity & talent liaison · Large-scale venue execution