When renowned film critic and cultural commentator Elvis Mitchell needed a sophisticated hub for his Sundance programming, Freya created an intimate yet dynamic space that would serve as the festival's premier destination for meaningful cultural dialogue. Over five intensive days, she orchestrated a seamless blend of high-profile interviews, thought-provoking panels, and exclusive networking opportunities that attracted the industry's most influential voices.

Freya (for Subject) managed the intricate logistics of hosting A-list talent in Park City's challenging festival environment, coordinating everything from talent green rooms and interview setups to VIP guest services and media coordination. She ensured that each activation maintained the intellectual rigor and cultural sophistication that defines Mitchell's work, while delivering the flawless hospitality experience that discerning festival guests expect during this premier industry gathering.

AREAS OF EXPERTISE Festival programming · A-list talent coordination · Cultural event curation · Media production support · VIP hospitality · Multi-day activation management